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Thursday, April 16, 2026

Jorja Smith - Price Of It All (Music From the Original Series “Bait") - Official Music Video


This video is the official music video for the song "Price Of It All" by Jorja Smith, featured in the original series Bait. The song explores themes of love, sacrifice, and the emotional consequences of one's choices.

Key highlights from the song's narrative:

  • Acceptance of consequences: The lyrics express a willingness to face difficult outcomes, including death, for the sake of love (0:11-0:152:46-2:51).
  • Taking the blame: The singer describes a scenario of loyalty, offering to "take the blame" and shield a partner from their past actions (0:24-0:27).
  • Emotional transformation: A recurring motif throughout the song is the act of feeling rain and turning "pain into cold," symbolizing an emotional hardening or coping mechanism (0:35-0:411:59-2:05).
  • Ignoring warnings: The singer admits to overlooking red flags in a relationship, describing the connection as a "parody of paradise" (1:35-1:51).


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